The Campfire Marketing Game Show Day 9
We’re back with the game show that looks up to Copyranter in a “older brother who tells our parents off and does drugs while listening to Led Zep in his dark bedroom” sorta way.
Another day in our descent into the hell of marketing. Never get off the boat….now onto question 9!
Adland invites us to take a gander at the oh so wacky “Puppet Agency” website that uses cutting edge humor to poke fun at all the old chestnuts of working in advertising. Here’s an typical episode.
Now answer the following questions:
1. How many hours do you think it took these guys to decide that they weren’t going to use real puppets for a show called “Puppet Agency?”
2. If the work done for this show was billed to a client, how much would it cost?
3. Blue Sky Advertising, who created the videos, states that the Web installments underlined how some agencies become puppets that don’t recognize problems and deliver “ridiculous ideas that waste time because they didn’t check with the client.” Does this ring true or was it just a gimmick to gain attention that is no where near as well thought out and executed as a marketing game show?
Frenzied Waters, Campfire’s big summer campaign for Discovery Channel’s Shark Week, was a huge success. Bloggers, radio personalities and the general public hunted for mysterious “Shark Attack” capsules, capsules that contained the artifacts of oceanic tragedies. Some from times past, some that hit closer to home than anyone could have imagined.
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