Kwik E Marts: Our Medieval Idea
I’m sure you’ve heard about Leo Burnett claims of ownership over the idea of the Simpsons Kwik E Mart transformations. But did you know that Campfire actually came up with the idea first?
I traipsed into our vast archives buried in a secret vault under the streets of Tribeca. (Where we also keep the bones of Bill the Butcher, payment for our design of the Dead Rabbits gang symbol) and found this filed away in our “Olde English” section
Technorati Tags: Advertising Agencies, Campfire, puppy, Simpsons
Frenzied Waters, Campfire’s big summer campaign for Discovery Channel’s Shark Week, was a huge success. Bloggers, radio personalities and the general public hunted for mysterious “Shark Attack” capsules, capsules that contained the artifacts of oceanic tragedies. Some from times past, some that hit closer to home than anyone could have imagined.
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