Undead and Loving It

As Mike teased previously, I’ve been working for the past 6 months on a campaign for the HBO series ‘True Blood.’

I could tell you about the countless hours we’ve spent crafting an online experience that tells the back story of a world where vampires decide to announce themselves….or I could just show you a few of my favorite artifacts we’ve created.

A White House press briefing on the vampires

Global reactions to the announcement that vampires exist.

Real life locals play along in these man on the street interviews.

There’s lots more stuff both already online and coming up. Head over to BloodCopy to watch it unfold.