And boy do they look pretty splayed out across our conference room table. While it was easy displaying them, getting them to our office from Chicago was a very different story.
It all started last Thursday at the Pro Awards, where Jeremiah Rosen and James Young represented Campfire. Continue reading…
Let’s get this boat floating, shall we. Yesterday, Campfire took home a whopping SIX awards at the 19th annual Pro Awards for our work on HBO’s True Blood. Not only did we receive top honors in every category in which we were nominated, but according to the Pro Awards themselves, last night was the first time a single campaign had EVER won so many categories. Obviously, we’re pretty pumped.
Take a look at the awards we wrangled in:
Best Multidiscipline Campaign
Most Innovative Communication Strategy
Best Use of Viral Marketing in a Promotion
Best Idea or Concept
Best Creative
Best Overall Promotion of the Year (well, shucks)
Campfire’s next big success story – figuring out how to get 50 lbs. of glass statuettes home from Chicago. Stay tuned.
CAMPFIRE WINS FOUR IAB MIXX AWARDS FOR HBO’s TRUE BLOOD Campfire’s True Blood: Revelation Campaign Wins Best Product Launch, Best Digital Integration, More. NEW YORK, September 24, 2009 — Campfire, the New York based marketing shop, took home four awards on Tuesday night at the International Advertising Bureau’s MIXX Awards for work on HBO’s True Blood. At [...]
Yosuke Hiraishi, our intern from Dentsu of Japan attended our receptionist’s band Aviation Orange’s performance at the Crash Mansion. His account is highly visual. Check it out. Technorati Tags: Campfire
Frenzied Waters, Campfire’s big summer campaign for Discovery Channel’s Shark Week, was a huge success.
Campfire’s own Jeremiah Rosen was recently interviewed by the Financial Times as part of an in-depth piece on our newest campaign for Season Two of HBO’s True Blood. On top of the partnership with Gawker media that is helping to redefine what an “ad buy” can be, the article also covers the brand partnerships, facilitated [...]
Campfire’s trans-media advertising campaign for the second season of HBO’s True Blood continues to gather a ton of attention. The in-story acquisition of vampire news blog BloodCopy by the Gawker network has gotten a lot of people talking and has now made its way into the Associated Press news wire. Click here to read the [...]
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